The Sioux Falls Area Chamber of Commerce, the Sioux Falls Development Foundation and the City of Sioux Falls are working together on a project to create a logo that represents the entire city of Sioux Falls. The goal is to create a single image that can be adapted for use by multiple organizations.
A public request for proposals (RFP) was issued in mid-May, the first step in identifying a creative partner to execute the project.
"Pursuing this effort sends a One Sioux Falls message that it's not only our efforts to advance our community that unite us, but also a unified identity when we promote Sioux Falls to our citizens as well as the new visitors, residents and businesses we want to bring into the city," said Mayor Paul TenHaken.
"This is an exciting partnership of several organizations in our community who provide important programming that helps ensure a high quality of life and a vibrant economy in Sioux Falls," said Chamber President & CEO Jason Ball. "We recognize that a unified visual presence can help us grow our city while still supporting the unique objectives of each partner organization."
Development Foundation CEO Bob Mundt said, "A shared logo will help create a more unified experience for businesses who are researching Sioux Falls as a possible location, as well as support workforce development efforts to potential new residents who are considering relocation to the area."
The logo will initially be used by the City, the Chamber of Commerce, the Development Foundation and Forward Sioux Falls. It will eventually be available for adaptation by other agencies who have an interest in establishing Sioux Falls as a place with a high quality of life, career opportunities, options for entertainment and strong economic growth.
The RFP is available at siouxfallschamber.com/documents/RFP.pdf. The deadline to submit a proposal is June 20.