JAN. 4, 2010 - VOL 45 NO. 4

Chair's Column
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2010 Visitor Industry Luncheon to feature Harley-Davidson executive

The Sioux Falls Convention & Visitors Bureau (CVB) will host its annual Visitor Industry Luncheon on May 4 at 11:30 a.m. at the Sioux Falls Convention Center. The luncheon will feature nationally-recognized Harley-Davidson Senior Vice President and Global Chief Marketing Officer Mark-Hans Richer, who will address “Revving Up To Greatness: Don’t Be the Bug, Be the Windshield.” Richer is responsible for overseeing all Harley-Davidson global marketing activities including promotions and advertising, motorcycle product planning, the Harley-Davidson Museum and the Harley Owners Group (H.O.G.).

An education seminar will also be held from 9-11 a.m. that day, also at the Sioux Falls Convention Center. Participants will learn from Michele Wierzgac of Michele & Co. Wierzgac is known as a powerful speaker covering the areas of business strategy, marketing, leadership and personal branding. The title of her seminar is “New Business Markets: 15 Trends Changing the Way We Do Business.”

Made possible by the Sioux Falls CVB along with local business partners, the Visitor Industry Luncheon is a celebration of the visitor industry. Each year the CVB recognizes people and businesses that show consistent support to the industry by presenting four awards in the following categories: Heart of the City Award, First Impressions Award, Business Award, and Media Award. For nomination information, contact Kathie at (605) 373-2032 or

Cost to attend the education seminar only is $20, the luncheon only is $30, and a seminar/luncheon combo ticket is $40. Tickets are on sale now. Contact the Sioux Falls CVB at (605) 336-1620 or visit



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